To do our best for the world, creating a good life through beauty, ethics and sustainability.
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Essential Haircare
New Regenerative Organic Certified™ active ingredients¹, improved formulas, eco-designed packaging - and enhanced, proven efficacy.
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Tried & True Customer Favourites
NEW! OI Shampoo Refill
Your luxurious OI haircare ritual, now in a practicable refill format of 500ml. This pampering daily shampoo leaves hair soft, shiny from the very first use.
Davines World
Founded in Parma, Italy in 1983 by the Bollati Family, Davines Group started as a research laboratory, producing high-end hair care products for renowned cosmetics companies worldwide.
The Davines Difference
At Davines, we believe that true beauty is a reflection of individuality, sustainability, and professional excellence. Discover why stylists and clients worldwide choose Davines.
Davines: Professional Hair Products
SUSTAINABLY CRAFTED IN ITALY
Davines professional hair care products are sustainably crafted in Parma, Italy. Each artisanal formula is created with a purposeful balance of natural ingredients and scientific research to deliver salon-quality results for every hair type. Join the Davines family and experience customer favourites like our iconic OI All In One Milk, along with shampoos, conditioners and hair masks formulated to bring softness, shine, and vitality to every hair type. As a family-owned, Certified B Corp since 2016, Davines is dedicated to creating products that care for both people and the world around us. Explore in salon and online our complete range of salon-quality products designed to meet every hair need, from targeted treatmentsto styling products that enhance natural texture and shine.
*T&Cs apply. Free 135ml OI All in One Milk is added to your cart automatically, no code needed. To qualify your total product spend must be at least €60 after discounts and before shipping. This promotion is valid until midnight on the 14th of June 2026 and while stocks last. Offer cannot be retroactively applied to purchases.
